This opening session marks the beginning of a shared vision for the future of customer growth in Indonesia. It underscores how marketing technology and artificial intelligence are not only tools for efficiency, but powerful enablers of sustainable, inclusive, and scalable economic progress. As one of the world’s fastest-growing digital markets, Indonesia stands at a pivotal moment to redefine how brands build trust, create meaningful customer relationships, and drive long-term value through innovation. The session inspires cross-sector collaboration to shape a future where technology, creativity, and responsibility converge to unlock the next era of customer-centric growth.