Martech News

February 01,2026

When Mobile Meets Intelligence: How AI and Pioneering Technologies Are Redefining Marketing Strategy in Indonesia

Martech News Jakarta, Indonesia – The rapid evolution of mobile marketing and artificial intelligence (AI) is being accelerated by a new wave of pioneering marketing technologies. These innovations are not only improving campaign efficiency, but fundamentally changing how brands understand consumers and activate growth in Indonesia’s mobile-first economy. As mobile…
January 28,2026

Beyond Apps and Ads: The New Era of Mobile Marketing in Indonesia

Martech News, Jakarta – Mobile has become the center of everyday life in Indonesia. From shopping and payments to entertainment and social interaction, smartphones are now the primary gateway between brands and consumers. But as mobile usage continues to surge, mobile marketing is evolving far beyond apps and ads. Today,…
January 28,2026

Where Strategy, Technology, and People Shape Indonesia’s MarTech Future

Martech News – Jakarta, Indonesia’s marketing industry is undergoing a fundamental shift. As digital channels multiply and consumer behavior becomes increasingly data-driven, marketing technology (MarTech) is no longer just a set of tools—it is the backbone of modern marketing strategy. From customer data platforms and marketing automation to AI-powered analytics…

About Author

The author is a marketing technology professional with a strong interest in MarTech, AI, and digital transformation. Actively involved in Indonesia’s marketing and technology ecosystem, the author focuses on how technology enables smarter, more effective, and human-centered marketing strategies.